On May 10, the National Standard Drafting Working Group Meeting of "Mechanical Magnetic Proximity Switches for Household and Similar Purposes" (hereinafter referred to as "Magnetic Proximity Switches") was held in Gaoming, Foshan. 19 relevant industry experts from all over the country gathered in Gaoming. Carry out the research, drafting and formulation of the national standard of "Magnetic Proximity Switch".



It is understood that the reason for this conference to be held in Gaoming is that the national standard will be proposed and led by Chuandong Magnet Co., Ltd. (hereinafter referred to as "Chandong Magnet") located in Gaoming District. As a national high-tech enterprise, Chuandong Magnet has previously led or participated in the formulation of 4 national standards and 9 industry standards. This time it has participated in the formulation of national standards again, marking that Chuandong Magnet will become an industry standard leader. The summit launched a new sprint.

Formulate standards to seize the voice of smart switch sub-industry

Among the experts present today, there are not only relevant persons in charge from the National Household Automatic Controller Standardization Technical Committee, China Magnetic Materials and Devices Association and other R&D and industry organizations, but also from Haier Group, Midea Group, Philips and Supor and other industrial chains. Experts and engineers from downstream companies.

"The name'magnetic proximity switch' may sound unfamiliar to everyone, but similar components are widely distributed in the household appliances, automobiles and other parts we use every day." National Technical Committee for Standardization of Household Automatic Controllers Secretary-General Kong Ruixun said that in terms of working principle, the magnetic proximity switch can sense and detect the distance of a magnetic object, and when a certain condition is reached, the switch signal output is triggered to complete the work process.

 

"For example, in our household refrigerator, the light in the refrigerator door needs to be turned on automatically when the door is opened, and the light is automatically turned off when the door is closed. Similar components can be used to achieve the design goal." Kong Ruixun said that the formulation of the standard will be mechanical magnetic proximity The switch provides technical specifications to promote the development, popularization and application of magnetic proximity switch products.

A large amount of work has to be completed from the "incubator" to the industrialization stage of a product. One of the important tasks is to formulate product standards to ensure the consistency of product performance and specifications. Nowadays, as the technical support for the orderly development of the economy and society, standards also play an irreplaceable role in reducing trade costs, promoting technological innovation, and enhancing mutual trust.

“Whoever seizes the commanding heights of standards will have the right to speak in the domestic and even international markets in advance.” Yin Chun, deputy director of the Foshan Technical Standards Research Institute, said that Foshan is one of the important manufacturing cities in the Guangdong-Hong Kong-Macao Greater Bay Area. It has always attached great importance to the leading role of the implementation of the standardization strategy in the transformation and upgrading of enterprises and the promotion of supply-side reforms. By helping to cultivate the standardization talent team of enterprises, standards have become an important starting point for promoting industrial development and seizing the standard high ground.

According to Zhang Xin, deputy chief of the Standardization Section of the Foshan Quality Supervision Bureau, in the city, it is because there are a large number of high-tech enterprises like Chuandong Magnetism, which not only make the industry Technological advantages have been established nationwide through the implementation of relevant standards, and have been at the forefront of the industry in improving product quality and promoting industrial transformation and upgrading, helping Foshan to build a "national manufacturing innovation center."

Nearly 70% of output is driven by product R&D investment

In the more than ten years since its establishment, Chuandong Magnet started from only producing the temperature limiter center switch on the rice cooker, and gradually grew into a national high-tech professional engaged in the research and development, production and sales of sensitive components and sensors, and controllers. enterprise. Now Chuandong Magnet has been listed on the New Third Board, and has a relatively high market share in the market segments such as smart thermostats and magnetic sensors, and has become the "leader" of related domestic industry segments.

"First-class companies make standards, second-rate companies make brands, and third-rate companies make products. Today, the core competitive field of world-class companies lies in the right to speak in standards, in other words, the competition between enterprise technology and comprehensive strength." Foshan Chuandong He Huajuan, Chairman of Magnetoelectric Co., Ltd., said that in today's global economic integration, whether to meet the standards is more often a "quality label" for products. Standards mean technical barriers for external participants, and for internal competitors. It is the "rules of the game", which is the "lifeline" for the enterprise itself.



Thanks to the emphasis on standardization strategy, Chuandong Magnetism first started to make standards in 2005. The company’s R&D team formulated the first "Temperature Sensitive Ferrite" corporate standard and filing. Later, the R&D project was included in 2006. National Torch Program Project. Afterwards, Chuandong Magnet developed extensive cooperation with scientific research institutes such as the New Materials Professional Center of the Chinese Academy of Sciences, the Institute of Processes of the Chinese Academy of Sciences, South China University of Technology and other scientific research institutes to concentrate on the research and development of temperature-sensitive ferrite material technology, and finally broke through the technology monopoly of a Japanese company. It won the domestic and foreign markets and became the number one competitor of this Japanese company.

With the continuous innovation of enterprise products, the market share of products in the segmented areas is getting higher and higher, and the supporting domestic and foreign first-line brands are provided, the technological influence of Chuandong Magnet has gradually begun to manifest. "At present, Chuandong Magnet's'temperature-sensitive magnetic switch' products have been included in the national key new product plan. In terms of standardization achievements, the enterprise has led and participated in the formulation and revision of 4 national standards and 9 industry standards. Drafting and publishing of 4 local standards." He Huajuan said.



The effect of "small investment" in scientific and technological research and development to leverage the "big output" of enterprise benefits has begun to appear in Chuandong Magneto. Last year, Chuandong Magnet achieved a cumulative sales revenue of 144 million yuan, of which R&D investment was 7,470,500 yuan, which increased by 9.86% over the same period in 2015, and the proportion of R&D investment in operating revenue rose from 4.89% to 5.17%.

“Today, more than 65% of our company’s output is driven by product R&D investment, and we also won the crown of Foshan’s rookie patent list in 2015. Up to now, the company has 156 patents, of which 53 are invention patents. He Huajuan said that Chuandong Magnet also won the honorary title of “Excellent Standardization Committee Unit” of the country last year and was shortlisted as one of the “Top 100 Enterprises in China’s Electronic Component Industry”. The effect that appears.

Driven by a number of high-tech enterprises such as Esquel, Chuandong Magnet, and Weilinna, the standardization strategy of Gaoming District has also been promoted in depth and has achieved substantial results. Up to now, enterprises in Gaoming District have led or participated in the formulation and revision of 29 national standards, 47 industry standards, 16 local standards, 1 international standard, 17 national standards and 16 industry standards under formulation and revision.

"In addition to manufacturing, enterprises in the fields of modern service industry and agricultural standardization in Gaoming District are now actively transforming the achievements of independent intellectual property rights into standard competitiveness. For example, Gaoming has tried to use Yingxiang Ecological Park as a pilot to create a high-level tourism industry. The tourism service standard system with leisure characteristics will play a demonstrative and leading role in the standardization of tourism in Gaoming District.” said the relevant person in charge of the Quality and Technical Supervision Bureau of Gaoming District.

In the next step, Gaoming will continue to implement the strategy of strengthening the quality of the region and branding, promote the enterprises in the region to participate in international, national and industry standardization activities, promote the establishment of technological advantages of Gaoming related industries at home and abroad, and help "the advanced manufacturing highland of western Zhuhai," The construction of "Lingnan Beautiful Rural New City".



【Author】Ou Jiaming Ye Nengjun Long Kewen